BM501: Essentials of Entrepreneurship
About the course:
This course aims at training the students in essential concepts of the startup ecosystem. After undergoing this material students are expected to develop confidence in starting up a new business. We will be covering materials on Creativity and Innovation, Ideation, Product development, Team dynamics, Hiring, Valuation, Financing, Company compliances, Marketing, Network effects, Scaling, Organizational structure, Operations, Business Models and many others.
Total lectures: 28.
Credit structure: 2-0-0-4-2 (2 credits)
Maximum Student Intake: 40
Assignments: Course will have assignments that might include case studies, preparation of business models, Business pitch presentations, Financial calculations etc. Weightage (35)
Project: Weightage (20 marks). This may include preparing a detailed business plan in teams of two.
Mid-sem: Weightage (20)
End-Sem: Weightage (25)
This course can be taken as Science and Maths elective by BTech Students.
- Lecture 1: Introduction to Entrepreneurship
- Lecture 2: Financial sustainability, Profile and entrepreneur, Interview of Founders of Yobshu
- Lecture 3: Intrapreneurship and Value Creation by Startups
- Lecture 4: Interactive Session with CEO of Grazitti Interactive
- Lecture 5: Venture Creation’s Role in Society
- Lecture 6: Firm Takeoff and Sales Takeoff
- Lecture 7: Interactive Session with CEO of Rean Foundation
- Lecture 8: Managing Risk and Uncertainty and Interaction with Mr. Partap Aggarwal
- Lecture 9: Push and pull innovation, Customers as sources of Innovation and Value of Ideas
- Lecture 10: Opportunity Assessment
- Lecture 11: Tournament Approach and Understanding User Needs
- Lecture 11.2: Interaction with Mr. Gautham Pasupuleti, CEO Biodesign Innovation Labs
- Lecture 12: Competitive Strategy and Brainstorming Methodology
- Lecture 13: Planning and Assumptions
- Lecture 14: Planning using the Reverse Income Statement
- Lecture 15: Customer Interview Session for Project
- Lecture 16: Elevator Pitch and Hardware Prototyping
- Lecture 17: Software and Service Prototyping
- Lecture 18: Lean Startup Model
- Lecture 19: Founding Team and Founder’s Agreement
- Lecture 20: Equity Allocation Among Founders
- Lecture 21: Hiring for Startups
- Lecture 22: IPR & Types of Companies in India
- Lecture 23: Business Models and Customer Lifetime Value
- Lecture 24: Financing Pathways
- Lecture 25: VC Round calculations and Crowdfunding